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A generic drug is a copy of the brand-name drug with the same dosage, safety, strength, quality, consumption method, performance, and intended use. Before generics become available on the market, the generic company must prove it has the same active ingredients as the brand-name drug and works in the same way and in the same amount of time in the body.
The only differences between generics and their brand-name counterparts is that generics are less expensive and may look slightly different (eg. different shape or color), as trademarks laws prevent a generic from looking exactly like the brand-name drug.
Generics are less expensive because generic manufacturers don't have to invest large sums of money to develop a drug. When the brand-name patent expires, generic companies can manufacture a copy of the brand-name and sell it at a substantial discount.
Highly indulgent yet utterly essential, Shiseido's breakthrough technology and luxuriously textured treatment collection rewards maturing, dry skin by reinforcing skin's structure to resist the signs of aging. Benefiance helps prevent and improve wrinkles, sagging and roughness revealing a softer, firmer and smoother complexion.
Creamy Cleansing Foam: A gentle foaming cleanser that removes makeup and impurities while preserving natural moisture balance in the skin. Humectant granules leave the skin fresh and dewy, never taut. Generates rich lather even in very hard water for more effective cleansing. Bio-compatible cleansing agents gently and effectively clean without striping the skin. Recommended for dry and very dry skin. Use daily as first step of skincare routine.
Anti-Wrinkle Eye Contour: An ultra-rich age-defense eye cream that protects skin from dehydration and dramatically minimizes the appearance of wrinkles and lines to promote a youthfully smooth, radiant look. Developed with Shiseido-exclusive Anti-Photowrinkle System, consisting of plant extract Chlorella, to counteract the appearance of future wrinkles. Recommended for dry and very dry skin. Pat around eye area, morning and night, as last step in your skincare routine.
Neck Contour Cream: An age-defense retexturizing cream specially designed to support the unique needs of the skin at the neck area. Restores a feeling of firmness and reduces the appearance of wrinkles and creases, for a deeply nourished, silky-smooth look. Developed with Shiseido-exclusive Anti-Photowrinkle System, consisting of plant extract Chlorella, to counteract the appearance of future wrinkles. Recommended for all skin types. Use daily.
Enriched Revitalizing Cream: An exceptionally rich moisturizing cream that increases moisture retention and improves suppleness and texture, all while you sleep. Provides advanced hydration to restore moisture and resilience to rough, dry skin. Normalizes epidermal cell turnover during sleep. Blends superbly into skin with a rich, silky, non-sticky feel. Smooth a small amount of product onto the entire face, just before bedtime.
Wrinkle Lifting Concentrate : An intensive age defense treatment that significantly reduces the appearance of deep wrinkles and lines while bringing a noticeable lift, firmness, and resilience to the appearance of skin for younger-looking facial contours. Formulated with Retinol A and Shiseido-exclusive Anti-Photowrinkle System to counteract the appearance of future wrinkles. Recommended for dry and very dry skin. Apply daily morning or evening after cleansing and balancing the skin.